{"id":875,"date":"2019-02-24T09:42:00","date_gmt":"2019-02-24T09:42:00","guid":{"rendered":"https:\/\/kesfet.hepsiburada.com\/?p=875"},"modified":"2023-10-23T17:41:12","modified_gmt":"2023-10-23T14:41:12","slug":"makyajin-60-asirlik-tarihine-yolculuk","status":"publish","type":"post","link":"https:\/\/www.hepsiburada.com\/hayatburada\/makyajin-60-asirlik-tarihine-yolculuk\/","title":{"rendered":"Makyaj\u0131n 60 As\u0131rl\u0131k Tarihine Yolculuk"},"content":{"rendered":"

Belki her g\u00fcn d\u00fczenli olarak ya da haftada bir-iki kez, arada s\u0131rada \u00f6zel bir organizasyon olduk\u00e7a veya \u201ck\u0131rk y\u0131lda bir\u201d. G\u00fcnl\u00fck hayat\u0131n\u0131zda makyajla ili\u015fkiniz mesafeli ve d\u00fczeyli olabilir, aksine \u201cmakyajs\u0131z \u00e7\u0131kmam\u201d \u015feklinde bir duru\u015funuz da\u2026 Ancak \u015fu bir ger\u00e7ek ki; makyaj \u00f6yle ya da b\u00f6yle, o veya bu s\u0131kl\u0131kta hepimizin hayat\u0131nda kendine yer buluyor. G\u00fcn\u00fcm\u00fczde kad\u0131n olup da makyaj \u00fcr\u00fcnleriyle ve makyaj teknikleriyle ha\u015f\u0131r ne\u015fir olmayan yok gibi. Hatta erkek n\u00fcfusunun \u00f6nemli bir b\u00f6l\u00fcm\u00fc de belli ba\u015fl\u0131 makyaj uygulamalar\u0131ndan haberdar ve s\u00f6z konusu uygulamalara hayat\u0131nda yer veriyor.<\/p>\n

Peki ama nedir bu makyaj\u0131n \u00e7\u0131k\u0131\u015f noktas\u0131? Ne kadar zamand\u0131r insano\u011flunun hayat\u0131nda? Bilhassa Orta Do\u011fu ve Akdeniz medeniyetlerinde tarihi \u00e7ok eskilere dayanan bu ke\u015ffin, k\u0131talar\u0131 ve denizleri a\u015farak t\u00fcm d\u00fcnyaya yay\u0131lmas\u0131n\u0131n hikayesi hayli ilgi \u00e7ekici. Sa\u011fl\u0131k i\u00e7in makyaj diyen M\u0131s\u0131rl\u0131lardan makyaj yapan ilk erkeklere, Krali\u00e7e Elizabeth\u2019in makyaj hilelerinden Osmanl\u0131 kad\u0131nlar\u0131n\u0131n do\u011fal makyaj tariflerine kadar makyaj\u0131n uzun ve etkileyici tarihine birlikte g\u00f6z atal\u0131m.<\/p>\n

Makyaj Eski \u00c7a\u011flarda Bamba\u015fka Ama\u00e7lar \u0130\u00e7in Kullan\u0131l\u0131yor<\/strong><\/h2>\n

\"\"M.\u00d6. 4000 y\u0131l\u0131nda, Eski M\u0131s\u0131r\u2019da ortaya \u00e7\u0131kt\u0131\u011f\u0131 d\u00fc\u015f\u00fcn\u00fclen makyaj, ilk olarak g\u00f6zlere \u00e7ekilen s\u00fcrme bi\u00e7iminde varl\u0131k g\u00f6stermeye ba\u015flar. G\u00fczelli\u011fi ile dillere destan M\u0131s\u0131r Krali\u00e7esi Kleopatra\u2019n\u0131n g\u00fczellik s\u0131rr\u0131n\u0131n belli bir oranda da olsa makyaja dayand\u0131\u011f\u0131n\u0131 belirtmekte fayda var. O d\u00f6nemde g\u00f6zleri belirginle\u015ftiren, M\u0131s\u0131rl\u0131 kad\u0131n ve erkeklere b\u00fcy\u00fcl\u00fc bir g\u00fczellik katan s\u00fcrmenin, ayn\u0131 zamanda enfeksiyon gibi \u00e7e\u015fitli g\u00f6z rahats\u0131zl\u0131klar\u0131na kar\u015f\u0131 korunma ama\u00e7l\u0131 olarak kullan\u0131ld\u0131\u011f\u0131na inan\u0131l\u0131r. Yine ayn\u0131 d\u00f6nemde M\u0131s\u0131r ve Asurlular, \u00e7etin hava ko\u015fullar\u0131na kar\u015f\u0131 bedenlerinin en az zarar g\u00f6rmesini sa\u011flamak, sa\u011fl\u0131klar\u0131n\u0131 tehdit eden b\u00f6cekleri v\u00fccutlar\u0131ndan uzak tutmak gibi ama\u00e7larla tarihin ilk nemlendirici \u00fcr\u00fcnlerini ke\u015ffeder. Tarih \u00f6ncesi \u00e7a\u011flarda makyaj\u0131n M\u0131s\u0131rl\u0131lar i\u00e7in \u00f6nemini, toplum taraf\u0131ndan sayg\u0131 duyulan ki\u015filerin kulland\u0131klar\u0131 makyaj malzemeleri ile beraber g\u00f6m\u00fclmesi gelene\u011fine bakarak da anlamak m\u00fcmk\u00fcn…<\/p>\n

D\u00f6nemin insanlar\u0131, s\u00f6z konusu ilk kimyasal makyaj \u00fcr\u00fcnlerini, kur\u015fun ve bak\u0131r gibi maddeler \u00fczerinde \u00e7al\u0131\u015farak bir dizi deneme yan\u0131lman\u0131n ard\u0131ndan ke\u015ffetmeyi ba\u015farm\u0131\u015f ve elde ettikleri boyalarla hem kendi bedenlerini hem de ma\u011fara duvarlar\u0131n\u0131 boyam\u0131\u015flar. Hatta M\u0131s\u0131rl\u0131lara ait duvar resimlerinde yer alan fig\u00fcrlerin genellikle makyajl\u0131 g\u00f6r\u00fcnmesi de makyaj\u0131n Eski M\u0131s\u0131r\u2019daki \u00f6neminin bir ba\u015fka kan\u0131t\u0131 olarak kabul edilebilir. Tarih \u00f6ncesi devirlerde yayg\u0131n olarak kullan\u0131lan makyaj \u00fcr\u00fcnlerinde tercih edilen renklerin, do\u011fan\u0131n renklerine yak\u0131n olmas\u0131 ise kamuflaj amac\u0131yla ili\u015fkilendirilebilir. Do\u011fan\u0131n bir par\u00e7as\u0131 olarak ya\u015fayan d\u00f6nemin insanlar\u0131, muhtemelen do\u011fan\u0131n kendisinden ve di\u011fer insanlardan gelebilecek tehlikelere kar\u015f\u0131 v\u00fccutlar\u0131n\u0131n en az \u015fekilde g\u00f6r\u00fcnmesini sa\u011flayarak korunmaya kanalize olmu\u015flard\u0131. Yani makyaj, g\u00fczel ve etkileyici g\u00f6r\u00fcnmenin ve hastal\u0131klara kar\u015f\u0131 korunman\u0131n yan\u0131nda ayn\u0131 zamanda bir t\u00fcr gizlenme arac\u0131yd\u0131.<\/p>\n

Zaman ilerledik\u00e7e makyaj malzemesi \u00fcretiminde kullan\u0131lan maddeler de de\u011fi\u015fmeye, yayg\u0131n olarak bitkiler tercih edilmeye ba\u015fland\u0131. O y\u0131llardan bu y\u0131llara ta\u015f\u0131nan otantik M\u0131s\u0131r makyaj malzemelerinin bug\u00fcn hala, \u00f6zellikle b\u00f6lgeyi ziyaret eden turistler taraf\u0131ndan ra\u011fbet g\u00f6rmesi baz\u0131 ke\u015fiflerin ak\u0131p giden as\u0131rlara inat kal\u0131c\u0131l\u0131\u011f\u0131n\u0131 korumay\u0131 ba\u015farmas\u0131na g\u00fc\u00e7l\u00fc bir \u00f6rnek te\u015fkil ediyor. M\u0131s\u0131r\u2019da ba\u015flayan makyaj ser\u00fcveni elbette sadece M\u0131s\u0131r ile s\u0131n\u0131rl\u0131 kalm\u0131yor. Antik Roma\u2019da da \u00f6zellikle kad\u0131nlar\u0131n daha g\u00fczel g\u00f6r\u00fcnmek i\u00e7in y\u00fczlerine ve bedenlerinin farkl\u0131 b\u00f6lgelerine s\u00fcrd\u00fc\u011f\u00fc kar\u0131\u015f\u0131mlar oldu\u011fu biliniyor. Ayr\u0131ca g\u00fcn\u00fcm\u00fcz\u00fcn \u201ckozmetik uzman\u0131\u201d kavram\u0131n\u0131n Antik Roma\u2019da da var oldu\u011fu tarih\u00e7iler taraf\u0131ndan do\u011frulan\u0131yor. \u00c7e\u015fitli kozmetik boyalar\u0131n\u0131n haz\u0131rlan\u0131p uygulanmas\u0131ndan sorumlu olan \u201ccosmatae\u201d unvanl\u0131 ki\u015filer, d\u00f6nemin \u00f6nemli meslek erbaplar\u0131 aras\u0131nda yer al\u0131yor.<\/p>\n

Erkekler de Makyaj Yapar<\/strong><\/h2>\n

\"\"Makyaj eski \u00e7a\u011flarda sadece kad\u0131nlara \u00f6zg\u00fc bir al\u0131\u015fkanl\u0131k de\u011fildi. Bug\u00fcn hala makyaj\u0131 tamamen kad\u0131nlara atfeden, makyaj\u0131n her t\u00fcr\u00fcne mesafeli duran erkeklere, makyaj\u0131n tarih \u00f6ncesi \u00e7a\u011flardan itibaren erkeklerin de sahiplendi\u011fi bir ke\u015fif oldu\u011funu hat\u0131rlatmakta yarar var. \u00d6zellikle kamuflaj ama\u00e7l\u0131 yap\u0131lan makyaj, sava\u015f d\u00f6neminde erkeklerin s\u0131kl\u0131kla ba\u015fvurdu\u011fu uygulamalar\u0131 i\u00e7erirdi. Farkl\u0131 bitkiler kullan\u0131larak haz\u0131rlanan \u00f6zel kar\u0131\u015f\u0131mlarla y\u00fczlerini belirli kurallara uygun olarak boyayan erkekler, hem kamufle olma amac\u0131na hizmet etmi\u015f hem de belirli sembolik izleri y\u00fczlerinde ve bedenlerinin \u00e7e\u015fitli b\u00f6lgelerinde ta\u015f\u0131m\u0131\u015f olurlard\u0131.<\/p>\n

Makyaj eski devirlerde kamuflaj amac\u0131 d\u0131\u015f\u0131nda, daha g\u00fczel ve etkileyici g\u00f6r\u00fcnme ama\u00e7l\u0131 olarak da erkekler taraf\u0131ndan kullan\u0131l\u0131rd\u0131. Bu gelene\u011fin g\u00fcn\u00fcm\u00fczde hala farkl\u0131 toplumlarda ve belirli bir seviyede kullan\u0131lmaya devam etti\u011fi g\u00f6zleniyor. Bunun yan\u0131nda ba\u015fta M\u0131s\u0131r olmak \u00fczere pek \u00e7ok medeniyete ait krallar i\u00e7in uygulanan \u00f6zel t\u00f6ren makyajlar\u0131n\u0131n varl\u0131\u011f\u0131 da tarih\u00e7iler taraf\u0131ndan do\u011frulan\u0131yor. Ayr\u0131ca dini t\u00f6renlerde rahiplerin y\u00fczlerinin boyand\u0131\u011f\u0131 da yine \u00fczerinde hemfikir olunan tarihi ger\u00e7ekler aras\u0131nda yer al\u0131yor. 10. asra gelindi\u011finde farkl\u0131 toplumlarda bilhassa asiller s\u0131n\u0131f\u0131na mensup erkeklerin, g\u00fcnl\u00fck hayatlar\u0131nda makyaj malzemelerine yo\u011fun bir bi\u00e7imde yer verdikleri g\u00f6zlenir. Bug\u00fcn sinema sekt\u00f6r\u00fc i\u00e7in \u00e7ekilen d\u00f6nem filmlerinde de \u015fahit oldu\u011fumuz gibi beyaz renge boyanan y\u00fczler, rujlu dudaklar ve all\u0131kl\u0131 yanaklar o d\u00f6nemi temsil eden erkeklerde s\u0131k\u00e7a g\u00f6rd\u00fc\u011f\u00fcm\u00fcz kareler aras\u0131ndad\u0131r.<\/p>\n

Ve Makyaj K\u00fcreselle\u015fiyor<\/strong><\/h2>\n

\"\"Biraz daha ya\u015fad\u0131\u011f\u0131m\u0131z \u00e7a\u011fa yakla\u015ft\u0131\u011f\u0131m\u0131zda, \u00f6zellikle 16. y\u00fczy\u0131ldan itibaren makyaj\u0131n, t\u00fcm toplumlarda ve her t\u00fcrl\u00fc sosyal s\u0131n\u0131fta hayli yayg\u0131nla\u015ft\u0131\u011f\u0131na tan\u0131kl\u0131k ederiz. 16. as\u0131r \u0130ngiltere\u2019si d\u00fcnyada h\u0131zla yay\u0131lan makyaj gelene\u011finin \u00f6nemli ve \u015fahs\u0131na m\u00fcnhas\u0131r temsilcileri aras\u0131nda yer al\u0131r. Krali\u00e7e Elizabeth\u2019in \u0130ngiltere taht\u0131na oturmas\u0131 ile makyaj\u0131n toplum k\u00fclt\u00fcr\u00fcne iyiden iyiye girmesi aras\u0131nda g\u00f6zle g\u00f6r\u00fcl\u00fcr bir ili\u015fki oldu\u011fu s\u00f6ylenebilir. D\u00f6nemin kad\u0131nlar\u0131, Elizabeth\u2019in beyaz tenine hayranl\u0131k duyar ve beyaz ten adeta g\u00fczelli\u011fin temsili olarak kabul edilir. Ciltlerini t\u0131pk\u0131 krali\u00e7eleri gibi beyazlatabilmek amac\u0131yla kad\u0131nlar; ni\u015fasta, su mermeri, arpa, kur\u015fun gibi birbirinden farkl\u0131 malzemeler kullanmaya ba\u015flarlar. Beyaz pudra olarak bilinen bu kar\u0131\u015f\u0131mlar k\u0131sa s\u00fcrede kad\u0131nlar\u0131n vazge\u00e7ilmez kozmetik \u00fcr\u00fcn\u00fc haline gelir. Dudaklar ise yine su mermerinden ya da al\u00e7\u0131dan elde edilen dudak kalemleri ile boyan\u0131r. G\u00fcne\u015fin bronzla\u015ft\u0131r\u0131c\u0131 etkisinden haberdar olduklar\u0131 i\u00e7in kad\u0131nlar, d\u0131\u015far\u0131 \u00e7\u0131kmadan \u00f6nce ciltlerini korusun diye y\u00fczlerine yumurta ak\u0131 da s\u00fcrmeyi ihmal etmezler. Bu sayede g\u00fczelli\u011fin ilk ko\u015fulu olan ve beyaz pudra ile elde ettikleri beyaz teni uzun s\u00fcre korumay\u0131 ba\u015far\u0131rlar. Bu gelenek \u00e7ok uzun y\u0131llar boyunca ayn\u0131 \u015fekilde devam eder. \u00d6zetle d\u00f6nemin \u0130ngiltere\u2019sinde, Krali\u00e7e Elizabeth\u2019e benzemek u\u011fruna yepyeni makyaj teknikleri ve cilt koruma y\u00f6ntemleri icat edilir.<\/p>\n

Ayn\u0131 y\u00fczy\u0131llarda \u0130talya\u2019da ise kad\u0131nlar “belladonna” (g\u00fczelavrat otu) isminde \u00f6zel bir bitkiyi, iri g\u00f6zlere sahip olmak \u00fczere kullan\u0131yordu. G\u00f6z bebeklerinin b\u00fcy\u00fcmesini ve b\u00f6ylece daha iri ve daha etkileyici g\u00f6zlere sahip olunmas\u0131n\u0131 sa\u011flayan bu yarat\u0131c\u0131 makyaj malzemesinin kullan\u0131m\u0131 asl\u0131nda hayli tehlikeliydi. Zira belladonna otundan elde edilen makyaj \u00fcr\u00fcn\u00fcn\u00fcn uzun s\u00fcre kullan\u0131lmas\u0131 g\u00f6zde kal\u0131c\u0131 hasarlara sebep olabiliyordu. \u0130ri g\u00f6zlere sahip olma ve g\u00fczelle\u015fme u\u011fruna g\u00f6rme yetilerini kaybederek k\u00f6r kalan \u0130talyan kad\u0131nlar\u0131n say\u0131s\u0131 hi\u00e7 de az de\u011fildi.<\/p>\n

\"\"<\/p>\n

Makyaj\u0131n Hindu kad\u0131nlar i\u00e7in yeri ve \u00f6nemi belki de pek \u00e7ok toplumdan daha \u00f6nce geliyordu. \u00d6zellikle eski \u00e7a\u011flarda d\u00fcnyan\u0131n her yerinden insanlar Hindu kad\u0131nlar\u0131n \u00f6zel makyaj ve g\u00fczellik s\u0131rlar\u0131n\u0131 \u00f6\u011frenmeye \u00e7al\u0131\u015f\u0131rd\u0131. Ba\u015fta erkeklere \u00e7ekici g\u00f6r\u00fcnmek amac\u0131yla Hindu kad\u0131nlar, \u00e7ok say\u0131da \u00f6zg\u00fcn ve yarat\u0131c\u0131 makyaj tekni\u011fini kendilerine uygulamay\u0131 gelenek haline getirmi\u015flerdi. V\u00fccutlar\u0131n\u0131n hemen her b\u00f6lgesine yapt\u0131klar\u0131 d\u00f6vmeler, sa\u00e7 ve t\u0131rnak boyalar\u0131, y\u00fczlerine uygulad\u0131klar\u0131 \u00f6zel makyaj tozlar\u0131 Hintli kad\u0131nlar\u0131 kendine \u00f6zg\u00fc k\u0131lan ba\u015fl\u0131ca ara\u00e7 ve y\u00f6ntemler aras\u0131nda yer al\u0131rd\u0131. S\u00f6z konusu tekniklerin bir k\u0131sm\u0131 g\u00fcn\u00fcm\u00fczde hala bu b\u00f6lgenin kad\u0131nlar\u0131 taraf\u0131ndan uygulanmaya devam ediyor.<\/p>\n

\"\"Osmanl\u0131\u2019n\u0131n makyajla imtihan\u0131nda ise yine etkileyici ve o g\u00fcnlerden bug\u00fcnlere ta\u015f\u0131nan bir tak\u0131m kar\u0131\u015f\u0131mlar \u00f6ne \u00e7\u0131k\u0131yor. Osmanl\u0131 kad\u0131nlar\u0131 makyaj uygulamalar\u0131n\u0131 m\u00fcmk\u00fcn mertebe do\u011fal \u00fcr\u00fcnleri kullanarak ger\u00e7ekle\u015ftirmekten yanayd\u0131. \u00d6rne\u011fin ciltlerini beyazlatmak i\u00e7in limon suyu, antiseptik \u00f6zelli\u011finden yararlanmak amac\u0131yla da killi su haz\u0131rlayarak y\u00fczlerine s\u00fcrerlerdi. Hamamda bolca vakit ge\u00e7irmeyi ve keselenmeyi seven Osmanl\u0131 kad\u0131nlar\u0131, ciltlerinin kuruyup \u00e7atlamas\u0131n\u0131 \u00f6nlemek i\u00e7in g\u00fcl, susam, zeytinya\u011f\u0131<\/strong><\/a>, badem ya\u011f\u0131<\/strong><\/a> gibi farkl\u0131 i\u00e7eriklere sahip \u00f6zel ya\u011flar kullan\u0131rlard\u0131. Cilt bak\u0131m\u0131na verdikleri \u00f6nemi y\u00fcz g\u00fczelli\u011fi ile per\u00e7inlemek amac\u0131yla genellikle kendi elleriyle haz\u0131rlad\u0131klar\u0131 all\u0131k ve rujlar\u0131 tercih ederlerdi. G\u00fcl goncas\u0131, hibisk\u00fcs gibi do\u011fada bulunabilen bitkiler, bu t\u00fcrden makyaj malzemelerinin i\u00e7eri\u011fini olu\u015fturan ba\u015fl\u0131ca maddeler olma \u00f6zelli\u011fi ta\u015f\u0131rd\u0131. G\u00fczellik ve bak\u0131m s\u00f6z konusu oldu\u011funda do\u011fal i\u00e7erikli \u00fcr\u00fcnlerin yeniden pop\u00fclerle\u015fti\u011fi g\u00fcn\u00fcm\u00fczde, Osmanl\u0131 devrine ait tariflerin ve makyaj tekniklerinin \u00f6nemi yeniden hat\u0131rlan\u0131yor.<\/p>\n

Modern Makyaj Devri<\/strong><\/h2>\n

\"\"20. y\u00fczy\u0131la gelindi\u011finde, \u00f6zellikle t\u00fcm d\u00fcnyay\u0131 saran bir tak\u0131m \u00f6zg\u00fcrl\u00fck hareketlerinin, sinema gibi geni\u015f kitleleri etkileyecek g\u00fcce sahip sanatlar\u0131n ortaya \u00e7\u0131kmas\u0131n\u0131n ve elbette ileti\u015fim y\u00f6ntemlerindeki art\u0131\u015f\u0131n etkisiyle modern makyaj kavram\u0131 ve uygulama y\u00f6ntemleri hayat\u0131m\u0131zdaki yerini ald\u0131. Sosyal ve ekonomik anlamda \u00f6zg\u00fcrle\u015fen kad\u0131nlar, ya\u015fam\u0131n her alan\u0131nda oldu\u011fu gibi, konu g\u00fczellik ve makyaj oldu\u011funda da daha rahat hareket edebilir konuma geldi. Hollywood\u2019\u0131n \u00fcnl\u00fc makyaj sanat\u00e7\u0131s\u0131 ve sonras\u0131nda d\u00fcnyaca \u00fcnl\u00fc bir makyaj markas\u0131na isim babas\u0131 olan Max Factor gibi fig\u00fcrlerin, o d\u00f6nemin kozmetik end\u00fcstrisi \u00fczerindeki etkisi g\u00fc\u00e7l\u00fc ve y\u00f6nlendirici olmu\u015ftur. Ayn\u0131 \u015fekilde 1920\u2019li y\u0131llarda hayat\u0131 ve ba\u015far\u0131lar\u0131yla \u00f6ne \u00e7\u0131kan ve sonraki nesiller i\u00e7in kal\u0131c\u0131 bir marka haline gelen Coco Chanel\u2019in de makyaj ve kozmetik d\u00fcnyas\u0131na etkisi tart\u0131\u015f\u0131lmaz. \u00d6rne\u011fin beyaz tenle temsil edilen g\u00fczellik alg\u0131s\u0131n\u0131n tarihe kar\u0131\u015fmas\u0131 ve bronz tenin trend olmas\u0131n\u0131n ba\u015flang\u0131c\u0131 Coco Chanel arac\u0131l\u0131\u011f\u0131 ile ger\u00e7ekle\u015fir. Bug\u00fcn hala pop\u00fclerli\u011fini koruyan bronz tene ula\u015fmak i\u00e7in \u00fcretilen makyaj ve kozmetik \u00fcr\u00fcnleri, o tarihten bu yana milyonlarca t\u00fcketiciyle bulu\u015farak onlar\u0131n nas\u0131l g\u00f6r\u00fcnmek istediklerine dair arzular\u0131n\u0131 yerine getirmekle g\u00f6revli.<\/p>\n

\"\"<\/p>\n

20. ve 21. y\u00fczy\u0131lda pek \u00e7ok makyaj modas\u0131, bilhassa me\u015fhur sinema y\u0131ld\u0131zlar\u0131 arac\u0131l\u0131\u011f\u0131 ile d\u00f6nem d\u00f6nem t\u00fcm d\u00fcnyaya yay\u0131l\u0131yor. Rimel, renkli pudralar, renkli far uygulamalar\u0131, takma kirpikler ve daha pek \u00e7ok makyaj al\u0131\u015fkanl\u0131\u011f\u0131 b\u00fcy\u00fck oranda sinemada seyircisiyle bulu\u015fan me\u015fhur oyuncular arac\u0131l\u0131\u011f\u0131 ile s\u0131n\u0131rlar\u0131 a\u015farak d\u00fcnyan\u0131n her noktas\u0131ndaki makyajseverlere ula\u015f\u0131yor. Kozmetik d\u00fcnyas\u0131ndaki yeni trendlerin ortaya \u00e7\u0131kmas\u0131nda ba\u015far\u0131l\u0131 reklam ve pazarlama teknikleriyle birlikte bu t\u00fcr \u00fcnl\u00fc isimlerin etkisi de yads\u0131namaz. Benzer \u015fekilde gazete, dergi gibi kitle ileti\u015fim ara\u00e7lar\u0131n\u0131n ve g\u00fcn\u00fcm\u00fczde internet arac\u0131l\u0131\u011f\u0131 ile sosyal medya platformlar\u0131n\u0131n verimli kullan\u0131m\u0131 da makyaj end\u00fcstrisini destekleyen metotlar aras\u0131nda yer al\u0131yor. Farkl\u0131 kozmetik \u00fcr\u00fcnlerini \u00f6ne \u00e7\u0131karan, kad\u0131n ve erkekleri daha \u00e7ekici k\u0131lmay\u0131 ve toplumda daha be\u011fenilir bir g\u00f6r\u00fcnt\u00fcye kavu\u015fturmay\u0131 vadeden makyaj \u00fcr\u00fcn ve uygulamalar\u0131, s\u00f6z konusu ara\u00e7lar sayesinde d\u00fcnyan\u0131n neresinde olursan\u0131z olun size ula\u015fmay\u0131 ba\u015far\u0131yor.<\/p>\n

G\u00fcn\u00fcm\u00fczde d\u00fcnyada devasa bir sekt\u00f6r olarak varl\u0131k g\u00f6steren makyaj end\u00fcstrisi, her ekonomik ve sosyal s\u0131n\u0131ftan t\u00fcketiciye hitap eden, her cilt yap\u0131s\u0131na ve her t\u00fcrl\u00fc ihtiyaca uygun olarak \u00fcretti\u011fi binlerce farkl\u0131 \u00fcr\u00fcn arac\u0131l\u0131\u011f\u0131 ile insano\u011flunun varolu\u015f tarihinden itibaren ortaya \u00e7\u0131kan makyaj ihtiyac\u0131n\u0131 kar\u015f\u0131l\u0131yor. H\u0131zla geli\u015fen teknolojinin nimetlerinden yararlanarak \u00f6zel laboratuvarlarda test edildikten sonra piyasaya s\u00fcr\u00fclen \u00fcr\u00fcnler, d\u00fcnyaca \u00fcnl\u00fc farkl\u0131 markalar\u0131n etiketi e\u015fli\u011finde kullan\u0131c\u0131s\u0131 ile bulu\u015fuyor.<\/p>\n","protected":false},"excerpt":{"rendered":"

Belki her g\u00fcn d\u00fczenli olarak ya da haftada bir-iki kez, arada s\u0131rada \u00f6zel bir organizasyon olduk\u00e7a veya \u201ck\u0131rk y\u0131lda bir\u201d. […]<\/p>\n","protected":false},"author":10,"featured_media":876,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[153],"tags":[],"class_list":["post-875","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guzellik-bakim"],"yoast_head":"\nMakyaj\u0131n 60 As\u0131rl\u0131k Tarihi | Eski Makyaj Malzemeleri - Hayatburada<\/title>\n<meta name=\"description\" content=\"Nedir bu makyaj\u0131n \u00e7\u0131k\u0131\u015f noktas\u0131? 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